Tiger Enterprises brings The Best of Alex series, Mrs Moneypenny and Working with Americans
to Australia and the Pacific Rim - the perfect gifts for the investment banker in your life.
Invite Allyson Stewart-Allen ...
Allyson Stewart-Allen is an internationally renowned business guru and media personality whose expertise in the fields of international marketing, US business and inter-cultural working is sought by both US and non-US organisations seeking to grow their markets. A Californian based in Europe for over 20 years, Allyson applies her fluency in French and German and several years of consulting experience to the company she founded, International Marketing Partners, through her employment with blue-chip consulting firms Price Waterhouse, PA Consulting Group and Hay Management Consultants.
Allyson advises executives and boards of directors in the professional services (legal, property, financial and retail), food & drink, travel, consumer goods and industrial sectors to name a few. Her work with clients enables them to lead and manage across cultures, achieve their marketing and business development strategies through successful strategic alliances/joint ventures, organic growth and/or acquisitions.
She is also co-author of best-selling book Working with Americans (© Prentice Hall), the first-ever business manual exclusively about the US business culture, which helps professionals improve their relationships with and profits from American business partners, bosses and colleagues. The book has received a great response from CNN, Sky News, Financial Times as well as several BBC television and radio programmes. Notably, Working with Americans was the first ‘business’ book to feature at the Hay-on-Wye literary festival. Allyson is also a contributing author in the latest edition of The FT Handbook of Management (Crainer, Dearlove © Pearson Education 2004), Win New Business (Croft, © Thorogood 2002), as well as authoring Marketing in the USA (2nd edition, © UK Trade & Investment 2008) for the British Government’s Department of Trade & Industry. Allyson has a regular column in Market Leader magazine and is an expert interviewed frequently in The Financial Times, USA Today, Business Week, The Wall Street Journal, Newsweek and Fortune magazines.
In addition to her recent 4-year slot on Sky News Business Report programme as the “Muse of Marketing,” Allyson appears as a regular and frequent marketing expert on CNN’s World Business and Business International programmes. Recent keynote conference appearances include Wilton Park, Economist Conferences, American Chamber of Commerce Denmark, Institute of Directors Conferences, The Law Society, The British Luxury Council, British American Chamber of Commerce, Inspired Leaders Network, Marketing Society and American Marketing Association on a variety of global marketing trends and developments.
To discuss how to book Allyson to speak at your event, please contact Sophie Richmond at Tiger Enterprises.
